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2010年MBA英语考试真题(五)

2010年mba英语考试真题(五)预览_试题下载“Our products succeed when they become part of daily or weekly patterns,” said Carol Berning, a consumer psychologist who recently retired from Procter & Gamble, the company that sold $76 billion of Tide, Crest and other products last year. “Creating positive habits is a huge part of improving our consumers’ lives, and it’s essential to making new products commercially viable.”
   
    Through experiments and observation, social scientists like Dr. Berning have learned that there is power in tying certain behaviors to habitual cues through relentless advertising. As this new science of habit has emerged, controversies have erupted when the tactics have been used to sell questionable beauty creams or unhealthy foods.
   
    31.According to Dr.Curtis,habits like hand washing with soap________.
   
    [A] should be further cultivated
    [B] should be changed gradually
    [C] are deepiy rooted in history
    [D] are basically private concerns
   
    32.Bottled water,chewing gun and skin moisturizers are mentioned in Paragraph 5 so as to____
   
    [A] reveal their impact on people’habits
    [B] show the urgent need of daily necessities   
    [C]indicate their effect on people’buying power
    [D]manifest the significant role of good habits
   
    33.which of the following does NOT belong to products that help create people’s habits?
   
    [A]Tide
    [B]Crest   
    [C]Colgate
    [D]Unilver
   
    34.From the text wekonw that some of consumer’s habits are developed due to _____
   
    [A]perfected art of products
    [B]automatic behavior creation
    [C]commercial promotions
    [D]scientific experiments
   
    35.the author’sattitude toward the influence of advertisement on people’s habits is____
   
    [A]indifferent
    [B]negative
    [C]positive   
    [D]biased
   
    Text4
   
    Many Americans regard the jury system as a concrete expression of crucial democratic values, including the principles that all citizens who meet minimal qualifications of age and literacy are equally competent to serve on juries; that jurors should be selected randomly from a representative cross section of the community; that no citizen should be denied the right to serve on a jury on account of race, religion, sex, or national origin; that defendants are entitled to trial by their peers; and that verdicts should represent the conscience of the community and not just the letter of the law. The jury is also said to be the best surviving example of direct rather than representative democracy. In a direct democracy, citizens take turns governing themselves, rather than electing representatives to govern for them.

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